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October 10, 2022 | 10 mins read
In the United States alone, the online jewelry industry grew by almost 8.64% annually between 2011 to 2019 and the sales generated reached a record-high of $8.4 billion during the last year. And all these happened before the 2020 pandemic that forced multiple businesses to shut down their brick-and-mortar stores and digitize their presence.
February 15, 2024
| 3 mins read
Oh, the difference years can make. Not just in time, but in terms of technology which has played a pivotal role in mankind’s speed of progress to the future. It’s been a mad ride and I’m glad to say that the future is beginning to look like the movies we grew up seeing.
February 14, 2024
| 4 mins read
Picture this: a shopper trying on lipstick virtually, visualizing a necklace just below their collar, or examining a handbag across 360 degrees. This is the immersive world of AR-enabled retail, poised to revolutionize the shopping experience.
February 13, 2024
| 8 mins read
You must have come across the “Expectation vs. Reality” posts on social media where users criticize/troll products that are miles away from what they expected.
February 12, 2024
| 6 mins read
AR in social media strategies is becoming increasingly important. In today’s highly competitive market, brands should aim to create more than just flawless products and services. To succeed, they need to stand out – and social AR is their answer.
February 11, 2024
| 5 mins read
For decades, the skincare & beauty industry has relied on specialized hardware tools for in-store skin analysis. While these tools offered basic assessments, the future lies in a more sophisticated approach: AI skin analysis technology.
February 10, 2024
| 8 mins read
This cutting-edge technology aims to tackle the hurdles faced by both makeup enthusiasts and beauty brands alike. It promises a more personalized and human touch in the pursuit of the ideal foundation shade, creating a seamless blend between advanced technology and the timeless desire for a natural, radiant look.
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February 8, 2024
| 5 mins read
The future of jewelry retail is all set to shine brighter than ever, at the heart of this revolution lies the radiant potential of Augmented Reality (AR). But in this landscape of technological marvels, how do you navigate and ensure your business stands out, not lost in the fine line between artificial and genuine brilliance?
February 7, 2024
| 5 mins read
The skincare landscape is evolving rapidly, and professional skincare tools are no longer reserved for exclusive spas or dermatologists. Let's delve into the world of AI skin analysis, AR beauty, and more to explore how they pave the way for a more informed, effective, and customized skincare experience.
February 6, 2024
| 5 mins read
Advanced imaging technology combined with AI skin analysis helps professionals obtain comprehensive assessments of their clients' skin health and track changes over time. This data-driven approach enables more precise diagnosis and treatment recommendations, leading to better outcomes for clients.
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February 5, 2024
| 6 mins read
The customer expectations for the online stores and the user experience provided are increasing exponentially. Artificial Intelligence-based personalized product recommendations have become fundamental in enhancing user experience, driving engagement, and ultimately boosting sales.
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February 2, 2024
| 4 mins read
Buckle up, beauty enthusiasts, because it's time to enter a world where technology meets healthy, radiant skin—to help personalize and revolutionize your skincare routine. Here are a few emerging skincare trends set to influence the beauty scene in 2024.
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February 1, 2024
| 5 mins read
Diamonds may be a girl's best friend, but in 2024, it's AR that's stealing the spotlight in the jewelry shopping experience. Forget awkward silence looking into mirrors at the stores and the crushing disappointment of "buyer's remorse." Welcome to a world where gemstones wear you with a tap.
January 31, 2024
| 5 mins read
it’s a thing now to first check for clothes, jewelry, accessories, and more online. A lot of people do that first, then maybe go to a store and later finalize their purchase online.
January 29, 2024
| 5 mins read
It’s not all glam and glitz in the beauty industry, as time progresses, there have been quite a few notable tech advancements in the beauty tech space.
January 25, 2024
| 5 mins read
The cosmetic & beauty industry has undergone a tremendous transformation with the rise of augmented reality (AR) try-ons, revolutionizing how people shop for makeup products online.
January 23, 2024
| 5 mins read
Artificial Intelligence (AI) involves using precise vectors from data goldmines to model algorithms. These algorithms then provide the shopper with unmatched convenience in every aspect.
January 22, 2024
| 5 mins read
According to PCMag, to have a virtual store is to have a retail presence on the internet. The virtual store is an online store that displays merchandise and an order form. You and I, we’ve been visiting virtual stores for a very long time now. Remember when you wanted to shop for clothes online?
January 18, 2024
| 5 mins read
Let’s talk skin tech again, babies. Also, skincare, where it started from mom’s dressing table, to having our own personalized products for our own particular problems, filling up not just a dressing table, but a mini cabinet of sorts.
January 17, 2024
| 5 mins read
Beauty Makeover is getting an exciting new tech makeover— with 63% of beauty brands on the verge of incorporating beauty tech into their online shopping experience. AR in the beauty industry is easy to integrate and elevates the shopping experience to a whole other level.
January 16, 2024
| 5 mins read
As the world becomes hyper-digital, e-commerce continues to grow at a staggering pace. Global online sales will likely reach around US$7.5 Tn in 2025, with projections indicating that this number will only multiply.
January 15, 2024
| 5 mins read
The cutting-edge realm of augmented reality (AR) where the virtual meets the real is transforming your online shopping experience day by day. And we’re not even noticing most of the time! But if you’ve been noticing, small AR integrations on websites years ago have now fully bloomed into the apps.
January 11, 2024
| 5 mins read
In an era of instant gratification, top-notch visual content like product imagery on an eCommerce website is critical to standing out from the crowd. The adage “A picture is worth a thousand words” remains true even today.
January 10, 2024
| 5 mins read
The e-commerce world is experiencing a metamorphosis, and the only thing that’s rising above like a butterfly spreading its aura is Augmented Reality (AR). No longer confined to sci-fi movies....
January 9, 2024
| 5 mins read
In the ever-evolving beauty industry, technology has come into view as a power player, challenging its conventional methods by offering a transformative experience that goes beyond superficial beauty standards and conventional norms.
January 8, 2024
| 5 mins read
The beauty industry is one such space that will continue to expand. One consumer influences the other, and they influence more down the daily-beauty-routine lane. You’re always on the lookout for newer products that will enhance your beauty routine or let’s use a better term here, ‘skin-care’ routine.
January 5, 2024
| 5 mins read
As a business owner, you might think, “Why complicate matters with advanced beauty technology when my current business model seems to be doing alright?”
January 4, 2024
| 5 mins read
New Year, Same Old Resolutions? Tch. While everyone else is agonizing over gym memberships and kale smoothies, let's talk about resolutions that pack a real punch for your business.
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January 3, 2024
| 5 mins read
You must have seen customers standing in front of your showroom’s mirror, worrying about which foundation shade would make their cheeks glow or whether they should put on bold, smokey eyes for special occasions.
January 2, 2024
| 5 mins read
Remember that frustrating feeling of standing in the skincare aisle, surrounded by endless bottles and jars, each promising a miracle cure? You're not alone. Millions of us have spent countless hours and dollars searching for the elusive "perfect" skincare routine, often with disappointing results.
January 2, 2024
| 5 mins read
Step into the future of eyewear shopping with virtual try-ons. Gone are the days of endless trips to the store and trying on countless pairs of glasses. Now, you can experience the convenience and excitement of virtual eyewear try-ons right from the comfort of your home.
January 1, 2024
| 5 mins read
In today's digital age, eCommerce has become a vital part of the retail industry. With the convenience of online shopping, customers can browse and purchase products from the comfort of their homes.
January 1, 2024
| 5 mins read
Video content is the cornerstone of social media platforms. From captivating vlogs to informative tutorials, videos have revolutionized the way we consume and engage with online content.
December 27, 2023
| 5 mins read
70% of online shopping returns are due to fitting or sizing issues. Shipping and delivery logistics become needlessly complicated due to such problems. Not only that, but customers also end up simply driving to the store to avoid the hassles associated with online shopping. What
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December 26, 2023
| 5 mins read
200% - That’s the effect augmented reality (AR) has on a brand’s engagement compared to their non-AR equivalent competitors. In this highly competitive market, you need to provide more than just amazing products – you need to deliver amazing consumer experiences.
December 25, 2023
| 5 mins read
What will more likely make your customers interact with a jewelry design: a two-dimensional static photo or a 3D model they can explore from all angles? Of course, you will pick the latter.
December 25, 2023
| 6 mins read
Technological advancements and beauty brand marketing have always moved hand-in-hand. Moreover, for cosmetics & beauty companies, staying ahead in innovation is not just a strategy but a necessity in today’s digital economy.
December 22, 2023
| 5 mins read
7 out of 10 Millennial consumers prefer online shopping to in-store. Naturally, bridging the gap between the digital and physical shopping experience then becomes crucial. Technology is a brand’s best friend – and features like virtual try-ons are transforming the online shopping experience.
December 13, 2023
| 5 mins read
In recent years, the skincare industry has undergone a remarkable transformation with the emergence of advanced AI skin analysis technology. This breakthrough in skincare, often referred to as a cosmetic analyzer, has changed the game in how we assess and understand skin conditions.
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December 11, 2023
| 5 mins read
As craftsmanship and creativity continue to shape the landscape of the jewelry industry, the emergence of 3D model renderer techniques takes center stage in this transformative journey. The introduction of 3D jewelry visualization brings numerous advantages for both brands and customers.
December 8, 2023
| 5 mins read
Contouring has become an essential technique in the world of makeup, allowing individuals to enhance and sculpt their facial features. However, one common challenge that many face is determining their specific face shape and finding the appropriate contouring techniques for it.
December 6, 2023
| 5 mins read
Technology has revolutionized the retail experience, especially when it comes to virtual try-ons. While virtual try-ons were initially popular in the fashion industry, they have now expanded to other sectors such as beauty, eyewear, furniture, home décor, jewelry, watches, and accessories.
December 4, 2023
| 5 mins read
In the ever-evolving landscape of today's digital era, technology has fundamentally transformed the way we approach shopping, especially in the realms of fashion and beauty. No longer confined to the traditional brick-and-mortar experience, virtual try-ons have emerged as a revolutionary force,
December 1, 2023
| 5 mins read
The fashion industry stands at a critical juncture, endeavoring to find harmony between style and sustainability. With an increasing environmental consciousness among consumers, there's a growing demand for eco-friendly options within the fashion realm.
November 30, 2023
| 5 mins read
In today's competitive retail landscape, providing a seamless and personalized shopping experience is more crucial than ever. With the incredible advancements in technology, virtual try-ons have emerged as a game-changer in the world of customer feedback
November 29, 2023
| 5 mins read
AR experiences are interactive, technology-mediated improvements of reality that allow users to view and engage with digital information that is superimposed over the actual environment.
November 28, 2023
| 5 min read
In the digital era, Augmented Reality (AR) is reshaping customer experiences. From virtual try-ons to personalized recommendations, this technology is a vital player, fostering loyalty and redefining engagement.
November 27, 2023
| 5 mins read
In our rapidly evolving digital landscape, augmented reality (AR) is reshaping how we blend the physical and digital realms. The metaverse, a collective virtual reality space, is further propelling its potential. AR acts as a gateway to the metaverse, offering users a more tangible and interactive experience of this virtual world.
November 24, 2023
| 5 mins read
1.35 billion – that is how many people use Instagram every month.Such an enormous, highly engaged user base indicates cutthroat competition between brands. The magic often resides in small details, and Instagram augmented reality (AR) filters can be a game-changer for brands to succeed in their social media marketing strategies.
November 23, 2023
| 5 mins read
If you have landed here, it is likely you are a brand owner or a C-level executive in the retail sector. Now, imagine waking up to a record sales conversion on your e-commerce platform.
November 20, 2023
| 5 mins read
Web AR face tracking, a rapidly evolving technology seamlessly blending augmented reality (AR) with facial detection and tracking capabilities, is set to revolutionize the way we engage with digital content.
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